World Baseball Softball Confederation Visual Identity

The WBSC is the world governing body for the sports of baseball and softball. It was established in 2013 by a merger of the IBAF and ISF, the former world governing bodies for baseball and softball, respectively.

JTA Design expanded WBSC’s visual identity and created branding guidelines for the Federation. A new slogan ‘Game Time!’ was added as an essential part of the visual identity.