The International Judo Federation (IJF) was founded in July 1951. The IJF was originally composed of judo federations from Europe plus Argentina. Countries from four continents were affiliated over the next ten years. Today the IJF has 200 national federations on all continents. There are over 40 million people around the globe who practice judo, according to the IJF.
The IJF approached JTA Design with a brief to create a printed and digital publication detailing the unique advantages of IJF partnership. We designed a modern, eye-catching, dynamic and informal booklet with information about judo and the unique sponsorship and advertising opportunities that the Federation offers.