European Olympic Committees Visual Identity

JTA Design created a unified brand for EOC, the European Games, the European Youth Olympic Festival and the Games of the Small States of Europe.

The new logo represents a mosaic (art form synonymous with European history and culture) composed by 50 pieces (symbolising the 50 NOCs) creating an harmonious and ordered representation of the organisation.


The EOC’s new look and feel is an excellent visual representation of Europe and the unifying role that sport plays across our continent.
Janez Kocijančič / EOC President