JTA Design created the visual identity for the ANOC World Beach Games Qatar 2019.
The logo represents the sun and the sea, as well as the letter ‘Q’ (in reference to the name of the host, Qatar), and it gives a sense of the youth-focused dynamism of the ANOC World Beach Games concept. The logo is part of a comprehensive visual identity which includes a customised typeface and a set of pictograms. JTA Design was also commissioned to create the mascot of the event, Dolphy, and the medals.
Sheikha Asma Al Thani. Director of Marketing, Qatar 2019
We are happy to unveil Dolphy as the official mascot of the Games. Dolphy fully embodies the spirit of Qatar 2019, as the Games promises to be not just a competition, but an event designed to provide unparalleled entertainment and fun for the entire family.